Votre navigateur est obsolète !

Pour une expériencenet et une sécurité optimale, mettez à jour votre navigateur. Mettre à jour maintenant


About Me

I'm an experienced mobile marketer and account manager, with a clear affinity for innovative and quick-paced environments. Having worked in sales and performance marketing in three different industries and countries, I adapt quickly to any situation to solve problems and achieve set targets. Of course this is only possible if I'm passionate about what I am marketing/selling and I'm lucky enough that it's been the case so far in the e-commerce, social network and gaming industries!

Outside of work, I enjoy going to (a lot of) concerts and festivals, sharing my favourite music on my website (lechoix.fr). Also, and please don't judge me because this is a mandatory hobby in France, I like to do wine (and beer) tasting. I'm also passionate about the cities I choose to live in and try to discover as much about it as possible.


Professional Status

Open to opportunities



Performance Marketing Manager

InnoGames GmbH
Since February 2015
  • Responsible for all mobile paid social, video and native campaigns
  • Responsible for partnership management of networks, MMPs and agencies
  • Constant A/B testing process (creatives, targeting)
  • Creation of reporting dashboards
  • Budget forecasting (>1M€ monthly spend)
  • Supervision of two dual students

Account Manager (France + Belgium)

January 2014 to February 2015
  • Responsible for mobile and DR clients management in France and Belgium
  • Growing revenue and track retention of clients and agencies accounts
  • Creation of acquisition and reactivation strategies on Twitter and Vine
  • Campaign management, optimizing towards branding or performance KPIs
  • Responsible for all renewal contracts
  • Support of advertisers and agencies with setup of tracking and reportings
  • Communication with agencies through email campaigns and on-site presentations

Key Account Manager

La Redoute
March 2011 to December 2013
  • Responsible for the top fashion brands and vendors partnerships
  • Prospection and technical on-boarding together with business developers
  • Audit and optimization of the vendors’ merchandising
  • Creation and implementation of a multichannel marketing plan for all clients
  • Negotiation of products deals and sales with all clients
  • Troubleshooting together with IT, finance and customer services teams


Master's Degree - Global E-Business

Université Lille-1, Lille (France)
September 2006 to August 2011


  • French (native)
  • English (fluent, oral and written)
  • German (intermediate, oral and written)
  • Google Analytics, Facebook Analytics
  • MS Excel, MS Powerpoint, Keynote
  • Paid Social Media: Facebook/Instagram, Twitter, Snapchat, Pinterest
  • Marketing Platforms: Nanigans, Marin, Glow, 4C
  • Google AdWords, DCM
  • Wordpress, Joomla
  • Photoshop
  • Salesforce